Book marketing isn't just running a Facebook ad or posting on social media. It's your book's landing page (cover, price, blurb, description, keywords, categories), your author platform (website, Amazon Author Central, social accounts, media kit), and then — only after that's solid — the outreach: social posts, email list building, giveaways, reviews, blog tours, and selective ads. Skip the foundation and everything after it is wasted effort.

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Most authors jump straight to promos and ads without developing the landing page or platform first. So even when they get eyeballs on their book, readers land on a weak page and bounce. Or there's no real author platform behind it, so nobody trusts the author enough to buy. Fixing the foundation first is what makes every dollar and hour you spend afterward actually count.

A guided, three-step do-it-yourself system for authors who know they need to market their book but feel overwhelmed or stuck. Instead of jumping into ads and promos cold, you'll work on:

• Strengthen your book's landing page — cover, price, blurb, description, keywords, and categories, so when readers arrive they're far more likely to buy
• Build your author platform — a simple website, email signature files, Amazon Author Central, social accounts, and a basic media kit so readers and media can find and trust you
• Target your ideal audience — smart, budget-aware tactics like social media posts, email list building, giveaways, reviews, blog tours, and selective ads, with an emphasis on reaching the right readers instead of everybody

I build the essential foundation for your book's visibility so you get a ready-to-use, tailored marketing system without doing it all yourself. That includes:

• Landing page review and strengthening (cover, price, blurb, description, categories, keywords)
• Core author platform setup or tune-up — website or key book/author page recommendations plus basic copy for core sections
• Author bio and media-kit essentials — about section, headshot guidance, talking points, basic press-friendly copy
• Social presence basics — 1–2 priority platforms picked for you, profile/bio copy, and a starter batch of post ideas or templates
• A short written summary of your ideal readers and how to reach them with low-cost tactics
• A 4–6 week action plan so you (or an assistant) can keep the momentum going after setup

Your book's landing page is the single biggest lever in whether a curious reader becomes a buyer. I review (or help you build) your cover presentation, price positioning, blurb, full description, keywords, and category selection — the stuff that decides whether Amazon (or wherever you sell) actually shows your book to the right people, and whether they click "buy" once they find it.

Readers — and media — want to know there's a real person behind the book before they trust it. I help you put together the essentials: a simple website or author page, a professional bio, headshot guidance, a basic media kit, Amazon Author Central setup, and 1–2 social platforms that actually make sense for your time and audience, instead of trying to be everywhere at once.

DIY:  $300

:Done-For-You:  $1000

Every author's starting point is different, so the fastest way to know what fits is a free call where I look at what you've already got in place and tell you honestly what you need.

Do I need a big following already?

No. This is about building the right foundation and targeting, not chasing follower counts. A small, engaged audience beats a big, indifferent one.

I already have a website — do I still need this? 

Maybe just a tune-up. On the call I'll look at what you've got and tell you honestly whether it needs a rebuild or just a few key fixes.

How much should I budget for ads? 

None, at first. This plan is built so you get your foundation and targeting right before you spend a cent on ads — most authors waste ad money because they skip this part.

What if I only need one piece, like the landing page? 

Tell me on the call and we'll figure out if you need the full plan or just that piece